U S West Dex signs deal with Adauction.com

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Yellow Pages sales network U S West Dex has signed an advertising partnership with Adauction.com, which auctions print and Internet ad space over the Web.

As part of the deal, U S West will buy advertising through Adauction.com over the next nine months; it will buy inventory from Adauction.com and act as an exclusive third-party reseller to small and midsize businesses in its 14-state region. Dex will also supply monthly ad inventory from its Internet directory site to Adauction.com.

Copyright June 1999, Crain Communications Inc.

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