Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

uBid, StudentAuction.com, combine for cross-promotions, cross-trafficking

Published on .

DormNow.com, operator of StudentAuction.com, and uBid.com, a business-to-consumer auction site, have agreed to a cross marketing and promotional deal that includes strategic placement on each of their Web sites a direct link between the two auctions, thus allowing each site to draw upon the other's traffic. The agreement with uBid.com aims at establishing StudentAuction.com as a major presence in the online college community.

Copyright October 1999, Crain Communications Inc.

Most Popular
In this article: