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UNSAVVY:

Published on .

The fantasy and reality of investment strategy are the focus of Dain Rauscher's first TV campaign. Among characters' spoken assertions preceding the on-screen rejoinders are (from top) "I'm not worried. I've recently diversified" and "I get my financial advice from a very reliable source." BBDO Worldwide, Minneapolis, created the campaign. Copywriters: Dave Alm, Dan Armstrong. Art
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