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Van de Kamp's business sold

Published on .

Pillsbury Co., Minneapolis, sold Van de Kamp's frozen seafood--including a small frozen dessert business--for $190 million to private investors organized by San Francisco-based Dartford Partnership. Van de Kamp's was first purchased by Pillsbury in 1984, then sold to Whitman Corp. in Oct. '89 and spun off as part of Pet Inc. to Whitman stockholders in April '91. Pillsbury regained Van de Kamp's when it acquired Pet last February. Agency is D'Arcy Masius Benton & Bowles, St. Louis.

Copyright 1995 Crain Communications Inc.

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