Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Viacom acquires BET cable network

Published on .

Viacom, owner of MTV Networks, agreed the week of Oct. 30 to purchase BET Holdings II, parent of cable network Black Entertainment Network, for $3 billion in Viacom stock and assumption of debt. BET Chairman-CEO Robert L. Johnson will retain those titles, reporting to Mel Karmazin, president-chief operating officer of Viacom.

Copyright November 2000, Crain Communications Inc.

Most Popular
In this article: