×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Viacom, MCA battle over TV Land cable network

Published on .

Viacom is warring with MCA in court over Viacom's new cable network TV Land, which launched Monday. Viacom and MCA are partners in USA Networks and have an agreement that neither would launch a network that could be seen as competition to USA Network or the Sci-Fi Channel. MCA was expected to file a lawsuit against Viacom Monday, charging that "TV Land" is in violation of the USA Networks agreement.

But Viacom announced Monday it had filed its own complaint against MCA in Delaware's Chancery Court, charging MCA is undermining USA Networks by pressuring Viacom to sell its stake in the joint venture. The spat comes after last week's announcement that MCA hired former top Viacom exec Frank Biondi as its new CEO.

In this article:
Most Popular