Visto names former BBDO exec VP-marketing

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Visto Corp., a Mountain View, Calif., Web software and services business, has named William B. Perkins, 46, VP-marketing. Mr. Perkins formerly served as exec VP, BBDO New York. Mr. Perkins spent 20 years at agencies, including Lord, Dentsu & Partners, Ketchum Advertising, J. Walter Thompson Co. and Benton & Bowles.

Copyright July 1999, Crain Communications Inc.

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