Warner Bros. Online names president

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Jim Moloshok has been promoted to the newly created position of president of Warner Bros. Online, as reported in Advertising Age, in a move that Warner Bros. says demonstrates its commitment to interactive.

Previously, Mr. Moloshok was senior VP for Warner Bros. Online and Warner Bros. corporate marketing and advertising services. "Until the mainstream came onto the Web, it was the domain of early adopters," said Mr. Moloshok. "Now, with families coming onto the Web, there is a significant marketplace [for which] to create quality entertainment programming," he said, pointing to Warner Bros.' recent entry into vertical entertainment portals and electronic commerce.

Mr. Moloshok reports to Barry Meyer, exec VP-chief operating officer, and Sanford Reisenbach, exec VP-marketing and planning, Warner Bros.

Copyright January 1999, Crain Communications Inc.

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