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Warner Bros. signs sponsors to AOL-theme movie

Published on .

Warner Bros. has inked America Online, 1-800-FLOWERS and E-Trade to promotional deals for "You've Got Mail," a romantic comedy starring Tom Hanks and Meg Ryan opening Dec. 18. The actors play rival bookstore owners who fall in love via e-mail on AOL, which plans a multimillion-dollar TV push and online activities.

Copyright September 1998, Crain Communications Inc.

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