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WB, UPN merger talks could be revived

Published on .

Efforts are being made to resurrect merger talks between Time Warner's and Tribune Co.'s WB and Viacom's and Chris Craft Industries' UPN networks, Viacom CEO Frank Biondi said at the PaineWebber Media Outlook conference last week. Mr. Biondi described such a merger as a "good idea," but said numerous details have kept it from happening.

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