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Weather.com, ESPN.com ink marketing deal

Published on .

Weather.com and ESPN.com have formed an alliance to exchange content and links in Weather.com's newly launched Events section, including detailed weather for professional sports throughout the U.S. from ESPN.com categories such as baseball, football, golf, soccer, tennis and basketball. An ESPN banner (with a ticker of the latest scores) will appear in the Weather.com Events section. Direct links to ESPN.com's team sections will give users player stats, division standings and other information.

Copyright July 1999, Crain Communications Inc.

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