Web to print

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Former Web editors increasingly are landing gigs running ink-on-paper publications-observe the May 17 appointment of Richard Stengel, who once toiled at Time.com, to be the print edition's next managing editor. This seems to be a roundabout boon for the print business because many of the former dot-com-ers are using their Web knowledge to inform the decisions they make now.

Kinsey Wilson was VP-editor in chief, USAToday.com, before being named in December to join John Hillkirk as an executive editor at USA Today as part of the combination of its print and online newsrooms.

"It opens up a conversation about both what we want online and what we want to do in print and the relationship between the two," Mr. Wilson said.

These changes are coming to magazines, too. "You see some editors who have not had a stint online," said Jim Louderback, editor in chief of Ziff Davis Media's PC Magazine since last fall and former editorial director at Ziff Davis Internet. "They don't realize that some of what their magazine used to do has been taken over by the Web."
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