Wishbox.com, an online gift registry, has signed actor Jason Alexander as a business partner and the voice of Wally, Wishbox's virtual host and animated mascot. Alexander, the latest Hollywood entertainer to linked with an Internet site, has taken an equity position in Wishbox.com. The new animated Internet character will debut this month as part of an upgrade of the site. Launched last month, Wishbox.com is the first gift registry geared especially to teens and preteens.
Copyright November 1999, Crain Communications Inc.