×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Women athletes back Reflect

Published on .

Wisconsin Pharmacal Co., Jackson, Wis., has added tennis star Martina Navratilova to its lineup of female athletes who will help introduce Reflect sun blocks next year. Reflect is a suncare line specifically for active women. Others on ``Team Reflect'' are Olympic gold medalist Bonnie Blair; Olympians Rebecca Lobo, Summer Sanders, Suzy Hamilton and Sheila Hudson; professional beach volleyball players Liz Masakayan and Karolyn Kirby; and triathlete Jill Cederholm. They will appear in the Reflect ``Mind the Body'' national print and broadcast campaign, to break late in the first quarter of 1996 and continue through the Summer Olympic games in Atlanta. Agency is Deno Design, Milwaukee.

In this article:
Most Popular