will launch on Jan. 23 Beatrice's Web Guide, a joint effort with Yahoo!
. The site will offer Women's Wire content on sites in 20 categories, Yahoo!'s search engine and Web tours. Launch advertisers include Maytag/Jenn-Air, iVillage, Avon, Budget Rent-A-Car and Rodale Press. Yahoo! will handle ad sales onto the site.
Copyright January 1997, Crain Communications Inc.