Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Published on .

Financial powerhouse Barclays, moving to boost U.S. brand recognition, positions the bank as a champion of "the power of unconventional thinking" in TV ads. Independent Venables, Bell & Partners, San Francisco, created epic 60-second spots. Director: Dante Airola. Copywriter: James Robinson.
Most Popular
In this article: