Lang Communications' Working Mother
returns to newsstands Aug. 15 after a two-year hiatus, with a cover price increase, to $2.95, planned for October and positioning competing with Parents
. "Our focus is now on building the women's magazines," said Chairman Dale Lang of the title, which the company owns along with Ms.
and Working Woman
. A color page is $40,960; a b&w page is $33,572. Outdoor boards and transportation signage, handled in-house, will support.