World's top 25: 1 WPP Group

Published on .

Organization totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $7,971.0 $6,649.0 19.9

Billings $67,225.0 $53,468.0 25.7

U.S. 2000 1999 % chg

Gross income $3,061.6 $2,609.9 17.3

Billings $20,501.2 $17,190.7 19.3

Notes: WPP Group is a composite of four agency networks following its acquisition in late 2000 of Young & Rubicam for $4.7 billion in stock. The other networks include Ogilvy & Mather Worldwide and J. Walter Thompson Co., and the smaller network Red Cell, a renaming of Conquest. Other units and investments included in its returns: Kantar Group research arm (Millward Brown, Research International, Winona, Goldfarb Consultants); PR companies Hill & Knowlton, Ogilvy Public Relations Worldwide and Burson-Marsteller; and a large group of branding and identity, healthcare and specialist communications companies; 20% of ad organization Asatsu-DK, Tokyo; 30% of Chime Communications, a London-based specialist PR, research and advertising company, and 50.1% of Batey Group (renamed Red Cell Asia). WPP also owns MindShare, a media specialist unit that services media needs of JWT and Ogilvy among others, and Media Edge, Y&R's dedicated media company. WPP took a 20% equity position in Roundarch, a company that gives marketers advice on online strategy, technology and marketing. Roundarch is 60% owned by Deloitte Touche Tohmatsu International, and 20% owned by BroadVision, Redwood City, Calif. WPP.com in June 2000 took a 20% minority stake in four Internet-related agencies and companies: Big Words, a San Francisco-based Web site geared to college students; Imagine, Rehovot, Israel, offering electronic customer-relationship management software; London-based Metapack, which builds, designs and manages online logistics services, and Red Sheriff, a Sydney-based Internet measurement and market research company. WPP also took a 25% stake in Spydre Labs, a Miami online venture capital and incubator company. WPP invested $16 million in the five. During the past three years, WPP has invested about $100 million in nearly 50 Internet companies around the world as diverse as an arts-and-crafts portal, a bond-trading Web site, California online cartoon-animation company Dotcomix, and an interest in online grocer Peapod that it sold when Peapod shares continued to spiral downward. WPP also owns 19% of Tempus Group, parent of CIA Medianetworks. WPP in December 2000 bought Premiere Group, a London sports marketing consultancy, and Deen & Black, a Sacramento public affairs agency, and in January 2001 it bought Imaginet, a Minneapolis e-business services consulting company. In early 2001, WPP created The Channel, a global coordination unit to oversee all media activities from across all WPP companies. The unit develops proprietary media planning and analysis tools for WPP's MindShare and Media Edge. In 2001, Philip Lader, the outgoing U.S. Ambassador to the U.K., was named non-executive chairman of WPP, replacing Hamish Maxwell, who retired.

Officer: Martin Sorrell, CEO

Headquarters: WPP Group/27 Farm St., London, W1W 6RD/Phone: 44-207-408-2204/Fax: 44-207-493-6819/URL: www.wpp.com

J. Walter Thompson Co.

Consolidated network totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $1,583.4 $1,382.1 14.6

Billings $10,874.5 $9,517.1 14.3

Employees 9,034 8,148 10.9

Offices 311 278 11.9

U.S. 2000 1999 % chg

Gross income $668.8 $558.4 19.8

Billings $4,678.0 $3,905.0 19.8

Employees 2,876 2,568 12.0

Offices 92 85 8.2

Notes: JWT is a consolidation of the worldwide network of the same name, Thompson Connect and JWT Specialized Communications.

J. Walter Thompson Co.

Agency brand totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $1,489.1 $1,358.0 9.7

Billings $10,229.0 $9,102.1 12.4

Employees 8,274 7,655 8.1

Offices 277 247 12.1

U.S. 2000 1999 % chg

Gross income $574.5 $534.4 7.5

Billings $4,032.5 $3,490.0 15.5

Employees 2,116 2,075 2.0

Offices 58 54 7.4

U.S. offices Billings

JWT, Atlanta 200.0

JWT, Chicago 690.0

JWT, Detroit 1,612.0

JWT, New York 1,284.0

JWT, San Francisco 247.0

African offices Billings

Thompson Kenya Nairobi, Nairobi (MN) 2.5

Imagem Global - Marketing, Maputo (NE) 1.6

LTC Advertising, Lagos (NE) 2.1

AWSG, Cape Town (MJ) 8.0

J. Walter Thompson, Johannesburg (MJ) 31.4

DDH&M, Harare (NE) 0.9

Asian & Pacific offices Billings

J. Walter Thompson, Sydney (MJ) 172.3

Asiatic Marketing, Dhaka (NE) 4.7

J. Walter Thompson, Hong Kong (MJ) 118.7

J. Walter Thompson, Beijing (MJ) 151.9

Hindustan Thompson, Mumbai (MJ) 332.1

Contract Advertising, Mumbai (MJ) 47.3

Adforce, Jakarta (NE) 56.1

J. Walter Thompson, Tokyo (MJ) 534.9

J. Walter Thompson, Kuala Lumpur (MJ) 17.5

J. Walter Thompson, Kathmandu (MJ) 2.3

J. Walter Thompson, Auckland (MJ) 12.4

Asiatic Advertising, Karachi (MJ) 9.8

J. Walter Thompson, Manila (MN) 73.6

J. Walter Thompson, Singapore (MJ) 25.6

J. Walter Thompson, Seoul (MJ) 45.9

Thompson Lanka, Colombo (MJ) 6.9

J. Walter Thompson, Taipei (MJ) 97.1

J. Walter Thompson, Bangkok (MJ) 158.9

Canadian offices Billings

J. Walter Thompson Toronto, Toronto (MJ) 43.4

Groupaction Montreal, Montreal (NE) 53.2

Enterprise Toronto, Toronto (MJ) 28.6

European offices Billings

Grill & Gull, Vienna (MJ) 51.4

J. Walter Thompson, Brussels (MJ) 64.0

Studio Marketing, Sarajevo (NE) 1.5

Spot Thompson, Sofia (MJ) 1.2

Studio Marketing, Zagreb (NE) 3.1

Ark Communications, Prague (JV) 33.3

J. Walter Thompson, Copenhagen (MJ) 30.5

Silikons Advertising Estonia, Tallinn (NE) 0.9

Thompson-Interplan Finland, Helsinki (MN) 23.5

J. Walter Thompson, Paris (MJ) 236.5

J. Walter Thompson, Frankfurt (MJ) 588.9

DSB&K, Frankfurt (MJ) 44.9

Spot Thompson, Athens (MJ) 254.5

Partners/J. Walter Thompson, Budapest (NE) 15.7

DDFH&B, Dublin (MN) 65.6

J. Walter Thompson, Milan (MJ) 454.5

Silikons Advertising Latvia, Riga (NE) 2.5

Silikons Advertising Lithuania, Vilnius (NE) 0.7

Studio Marketing Macedonia, Skopje (NE) 0.3

PPGH, Amsterdam (MJ) 230.1

J. Walter Thompson, Oslo (MJ) 7.9

European offices Billings

J. Walter Thompson-Parintex, Warsaw (JV) 44.4

J. Walter Thompson, Lisbon (MJ) 67.5

Scala/J. Walter Thompson, Bucharest (NE) 14.4

Ark Thompson, Moscow (MN) 12.2

Studio Marketing International, Ljubljana (NE) 10.7

J. Walter Thompson, Madrid (MJ) 294.6

J. Walter Thompson-Oresund, Malmo (MJ) 8.0

J. Walter Thompson, Zurich (MJ) 40.9

Manajans/Thompson Reklam Isleri, Istanbul (MN) 37.7

J. Walter Thompson, London/Manchester (MJ) 1,200.0

Studio Marketing, Belgrade (NE) 0.6

Latin American offices Billings

J. Walter Thompson, Buenos Aires (MJ) 113.8

Fondo y Forma, La Paz (MJ) 2.6

J. Walter Thompson, Sao Paulo (MJ) 345.0

J. Walter Thompson, Santiago (MJ) 36.4

J. Walter Thompson, Bogota (MJ) 20.3

APCU, San Jose (MJ) 7.6

Thompson AIFE-MFP, Santo Domingo (MJ) 6.3

Norlop Thompson, Guayaquil (MN) 11.6

APCU, San Salvador (MJ) 4.8

APCU, Guatemala City (MJ) 5.3

APCU, Tegucigalpa (MJ) 2.7

Dunlop Corbin Communications, Kingston (NE) 9.1

J. Walter Thompson, Mexico City (MJ) 95.3

APCU, Managua (MJ) 1.8

APCU, Panama City (MJ) 5.6

J. Walter Thompson, Asuncion (MJ) 1.3

J. Walter Thompson, Lima (MJ) 18.0

MFPW, San Juan (MJ) 80.5

Corbin Communications, Port of Spain (NE) 1.5

Corporacion Thompson, Montevideo (NE) 10.4

J. Walter Thompson, Caracas (MJ) 83.6

Middle Eastern offices Billings

Tamir Cohen, Tel Aviv (JV) 58.7

Notes: The JWT agency brand includes the five-main JWT-named shops in the U.S. and the JWT international network. JWT in April 2000 bought Interactive Marketing Concepts, a Toronto strategic e-business marketing agency, and Go Direct Marketing in Toronto and Vancouver, a database marketing agency. Go Direct operates as an autonomous unit of Thompson Group Canada. Imagio Technology Advertising and Public Relations, a Seattle high-technology agency, was acquired in July 2000 and renamed Imagio/JWT. JWT bought Black Cat Holdings, a London direct marketing agency that operates as an autonomous unit.

Officer: Peter Schweitzer, CEO

Headquarters: J. Walter Thompson Co./466 Lexington Ave., New York, N.Y. 10017/Phone: 212-210-7000/Fax: 212-210-7299/URL: www.jwt.com

Imagio/JWT

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $5.6 $4.5 24.8

Billings $33.2 $28.7 15.9

Employees 102 72 41.7

Offices 1 1 0.0

Notes: Imagio is a full-service agency bought by JWT in 2000. Its numbers are not included in JWT consolidated totals.

Officer: Ralph Fascitelli, pres & CEO

Headquarters: Imagio/JWT/316 Occidental Ave. South Ste. 400, Seattle, Wash. 98104/Phone: 206-625-0252/Fax: 206-625-0271/URL: www.imagio.com

JWT Specialized Communications

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $72.2 $4.2 1,603.5

Billings $498.5 $283.0 76.1

Employees 650 386 68.4

Offices 34 31 9.7

Notes: JWT Specialized Communications is an advertising recruitment agency. JWTSC purchased U.K. recruitment agency, RADA, and affiliated with ORC, the specialty's leader in France.

Officer: Tim Gibbon, pres & CEO

Headquarters: JWT Specialized Communications/

5200 W. Century Blvd., Los Angeles, Calif. 90045/Phone: 310-665-8755/Fax: 310-216-5966/URL: www.jwtworks.com

Thompson Connect

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $22.1 $19.8 11.4

Billings $147.0 $132.0 11.4

Employees 110 107 2.8

Notes: Thompson Connect previously was known as JWT Direct.

Officer: Alice Connery, pres

Headquarters: Thompson Connect/466 Lexington Ave., New York, N.Y. 10017/Phone: 212-210-7000/Fax: 212-210-7066/URL: www.jwt.com

TMI/JWT

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $24.1 $25.1 -4.2

Billings $160.5 $167.4 -4.2

African offices Billings

Clin D'Oeil, Abidjan (NE) 1.2

TMI, Casablanca (MJ) 7.1

Middle Eastern offices Billings

TMI, Cairo (MJ) 11.0

TMI, Amman (MJ) 0.7

TMI, Daiya (MJ) 14.4

TMI, Beirut (MJ) 13.1

TMI, Jeddah (MJ) 61.0

TMI, Damascus (MJ) 5.2

TMI, Dubai (MJ) 47.9

Notes: TMI/JWT is the Middle East network 51% owned by JWT.

Officer: Roy Haddad, chmn & CEO

Headquarters: TMI/JWT/Suite 2-18 Harbour Yard., Chelsea Harbour, London, U.K. SW10 0XD/Phone: 44207-352-4585/Fax: 44207-351-3154

Tonic 360

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $11.4 $10.2 12.2

Billings $91.2 $76.7 18.9

Employees 72 60 20.0

Offices 1 1 0.0

Notes: Tonic 360, a specialist in digital branding campaigns, was acquired by JWT in October 2000. The acquisition occurred after JWT and Tonic 360 formed a bicoastal partnership to win the Sun Microsystem's $100 million account in 2000. JWT has a digital group, Digital@JWT, although Tonic 360 remains autonomous. Tonic 360 was one of two agencies formed from the dissolving in 1999 of Left Field in San Francisco.

Officer: Kevin Burke, pres

Headquarters: Tonic 360/945 Front St., San Francisco, Calif. 94111/Phone: 415-733-0700/Fax: 415-733-0701/URL: www.tonic360.com

Ogilvy & Mather Worldwide

Consolidated network totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $1,540.1 $1,270.2 21.2

Billings $13,519.9 $11,095.6 21.8

Employees 11,425 10,400 9.9

Offices 442 359 23.1

U.S. 2000 1999 % chg

Gross income $571.1 $461.1 23.8

Billings $5,129.8 $4,158.9 23.3

Employees 3,025 2,828 7.0

Offices 43 35 22.9

Notes: Ogilvy & Mather Worldwide is a consolidation of the worldwide agency network of the same name, and direct marketer OgilvyOne Worldwide.

Ogilvy & Mather Worldwide

Agency brand totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $1,109.4 $951.5 16.6

Billings $10,647.2 $8,969.9 18.7

Employees 11,425 10,400 9.9

Offices 442 359 23.1

U.S. 2000 1999 % chg

Gross income $397.6 $341.4 16.5

Billings $3,972.5 $3,359.9 18.2

Employees 3,025 2,828 7.0

Offices 43 35 22.9

U.S. offices Billings

Ogilvy, Atlanta 106.5

Ogilvy, Chicago 789.0

Ogilvy, Detroit 146.3

Ogilvy, Honolulu 13.1

Ogilvy, Houston 28.9

Ogilvy, Los Angeles 164.1

Ogilvy, New York 3,573.8

African offices Billings

Ogilvy & Mather, Gaborone (MJ) 0.1

Media Majique & Research Systems, Accra (MJ) 1.4

Ocean Ogilvy & Mather, Abidjan (MN) 15.2

Ogilvy & Mather, Nairobi (MJ) 8.1

Top Advertising Agency , Blantyre (MJ) 0.1

Pangolim Publicidade, Maputo (MJ) 0.1

The Agency, Windhoek (MJ) 2.0

O&M Rightford Searle-Tripp & Makin,

Johannesburg (MN) 160.7

M&M Communications, Dar es Salaam (MJ) 0.1

Ogilvy & Mather, Kampala (MJ) 0.1

Goman Advertising, Lusaka (MJ) 0.1

Barker McCormac O&M, Harare (MN) 14.3

Asian & Pacific offices Billings

Singleton Ad Agency, Sydney (MN) 380.4

Ogilvy & Mather, Horniak & Canny, Sydney (MJ) 16.9

Ogilvy & Mather, Hong Kong (MJ) 229.5

Ogilvy & Mather, Beijing/Guangzhou/

Shanghai (MJ) 143.3

Ogilvy & Mather, Mumbai (MJ) 194.2

Indo-Ad, Jakarta (MJ) 18.3

Ogilvy & Mather, Tokyo (MJ) 345.9

Ogilvy & Mather, Almaty (MJ) 1.2

Ogilvy & Mather, Petaling Jaya (MJ) 35.2

Ogilvy & Mather, Auckland (MN) 32.3

Interflow Communications, Karachi (NE) 18.2

Ogilvy & Mather, Manila (MJ) 24.5

Ogilvy & Mather, Singapore (MJ) 127.3

Ogilvy & Mather, Seoul (MJ) 35.3

Ogilvy & Mather, Colombo (MN) 8.0

Ogilvy & Mather, Taipei (MJ) 186.3

Ogilvy & Mather, Bangkok (MJ) 151.6

Ogilvy & Mather, Ho Chi Minh City (MJ) 8.2

Canadian offices Billings

Ogilvy & Mather, Toronto (MJ) 271.0

European offices Billings

Ogilvy & Mather, Vienna (MJ) 143.1

HHD O&M, Brussels (MJ) 253.9

Ogilvy & Mather, Sofia (MJ) 12.3

Ogilvy & Mather, Zagreb (MJ) 4.7

Ogilvy & Mather, Nicosia (MJ) 3.0

Ogilvy & Mather, Prague (MJ) 48.0

Ogilvy & Mather, Copenhagen (MJ) 56.7

Ogilvy & Mather, Helsinki (MJ) 16.6

Ogilvy & Mather, Paris (MJ) 1,057.5

Ogilvy & Mather, Frankfurt (MJ) 1,329.3

Bold Advertising, Athens (MN) 197.1

Ogilvy & Mather, Budapest (MJ) 44.9

Wilson Hartnell Group, Dublin (MJ) 96.2

Ogilvy & Mather, Milan (MJ) 399.9

Ogilvy & Mather, Amsterdam (MJ) 282.9

Ogilvy & Mather, Oslo (MJ) 46.7

Ogilvy & Mather, Warsaw (MJ) 56.6

Ogilvy & Mather, Lisbon (MJ) 66.3

Ogilvy & Mather, Bucharest (MJ) 34.8

Ogilvy & Mather, Moscow (MJ) 3.4

Ogilvy & Mather, Ljubljana (MJ) 12.0

Bassat O&M, Barcelona (MJ) 353.9

Ogilvy & Mather, Stockholm (MJ) 126.5

Grendene O&M, Zurich (MJ) 47.0

Moran Ogilvy & Mather, Istanbul (MJ) 45.3

Ogilvy & Mather, Kiev (MJ) 4.1

Ogilvy & Mather, London (MJ) 1,415.3

Ogilvy & Mather, Belgrade (MJ) 0.6

Latin American offices Billings

Ogilvy & Mather, Buenos Aires (MJ) 74.5

Standard O&M, Sao Paulo (MJ) 334.6

Northcote & Asociados, Santiago (MN) 36.9

Ogilvy & Mather, Bogota (MJ) 19.3

Modernoble Publicidad, San Jose (MN) 5.6

Ogilvy & Mather, Santo Domingo (MN) 8.2

Molina Bianchi O&M, San Salvador (MN) 9.4

Wurmser O&M, Guatemala City (MN) 8.9

Panamer/Graficoncepto, Mexico City (MJ) 131.6

Momentum, Ogilvy & Mather, Lima (MJ) 11.1

Lopito, Ileana & Howie, Guaynabo (NE) 68.5

Inglefeld, Ogilvy & Mather, Port of Spain (MN) 2.6

Ogilvy & Mather, Caracas (MJ) 25.6

Middle Eastern offices Billings

AMICO, Cairo (MJ) 0.1

Notes: The Ogilvy & Mather Worldwide brand includes the seven Ogilvy-named U.S. shops, and the Ogilvy international network. Ogilvy merged its Atlanta office in March 2001 into JWT Atlanta. Ogilvy Interactive in July 2000 formed a syndicate with EgoMedia and JumpCut, both New York, and MindTree Consulting, Somerville, N.J., to offer services such as Web site design and creative production of Webcasts.

Officer: Shelly Lazarus, chmn & CEO

Headquarters: Ogilvy/Worldwide Plaza, 309 W. 49th St., New York, N.Y. /Phone: 212-237-4000/Fax: 212-237-5123/URL: www.ogilvy.com

Memac

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $19.4 $16.5 17.7

Billings $129.3 $109.9 17.7

Middle Eastern offices Billings

Memac, Manama (MN) 9.6

Memac, Cairo (MN) 6.2

Memac, Kuwait City (MN) 12.0

Memac, Beirut (MN) 2.2

Memac, Jeddah (MN) 42.0

Memac, Dubai (MN) 57.4

Notes: Memac is an agency network in the Middle East and North Africa 20% owned by O&M.

Officer: Edmond Moutran, pres & CEO

Headquarters: Memac/6th floor; Al Fateh Bldg.; Al Khalifa, Manama, Bahrain/Phone: 973-226-244/Fax: 973-223-266

OgilvyOne Worldwide

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $430.7 $318.7 35.1

Billings $2,872.8 $2,125.7 35.1

Employees 3,510 2,679 31.0

U.S. 2000 1999 % chg

Gross income $173.5 $119.8 44.8

Billings $1,157.2 $799.1 44.8

Employees 805 706 14.0

Notes: OgilvyOne is a direct response agency. OgilvyOne acquired relationship marketing agency Lacek Group, Minneapolis, in August 2000. Lacek specializes in loyalty programs.

Officer: Reimer Thedens, chmn & CEO

Headquarters: OgilvyOne Worldwide/309 W. 49th St., New York, N.Y. 10019/Phone: 212-237-6000/Fax: 212-237-5123/URL: www.ogilvy.com

Red Cell

Consolidated network totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $81.9 $72.8 12.4

Billings $828.4 $729.6 13.5

Employees 920 820 12.2

Offices 21 20 5.0

U.S. 2000 1999 % chg

Gross income $15.4 $13.6 12.9

Billings $154.9 $137.3 12.8

Employees 116 112 3.6

Offices 2 2 0.0

European offices Billings

Red Cell Europe, Brussels (MJ) 19.8

Red Cell Europe, Paris (MJ) 25.1

Red Cell Europe, Duesseldorf (MJ) 67.5

Red Cell Europe, Athens (MJ) 13.0

Red Cell Europe, Milan (MJ) 200.6

Red Cell Europe, Amsterdam (MJ) 3.6

Red Cell Europe, Madrid (MJ) 34.0

Red Cell Europe, Zurich (MJ) 12.7

Red Cell Europe, London (MJ) 225.0

Latin American offices Billings

SOJE/Londsdale Advertising, St. Michael (NE) 10.3

Notes: Conquest Network, WPP's fourth network, was renamed Red Cell Europe and expanded in 2001 into a global network encompassing Batey Group (now Red Cell Asia), Cole & Weber (now Cole & Weber/Red Cell), Seattle and Portland, Ore., and Perspectives (Perspectives/Red Cell), a UK-based marketing communications group. Red Cell is shopping for a New York shop. The network is named after the cells that carry fresh oxygen, says the company. The design of the network is to handle "small" global accounts ($50 million to $100 million). Agencies within Red Cell are fully owned by WPP except for Batey Group. WPP boosted its share in Batey from 32.46% in September 2000 to 50.2%. Only the 50.2% of Batey totals appear in totals for Red Cell, and Perspectives is consolidated in London returns for Red Cell. Omnicom continues to hold 19.6% of Batey Group, inherited in its acquisition in 1998 of GGT/BDDP. "We don't need an agency everywhere in the world, just hubs that can cooperate for global ideas," said Luca Lindner, CEO, who previously headed up Conquest. Gross income was provided for offices of Red Cell Europe and Ad Age estimated billings for those offices and Red Cell as a network.

Officer: Luca Lindner, CEO

Headquarters: Red Cell/18 Grosvenor Gardens, Victoria, London, U.K. SW1W 0DH/Phone: 44207 824-7891/Fax: 44207 824-7894/URL: www.redcellnetwork.com

Red Cell Asia (Batey Group)

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $21.4 $19.2 11.6

Billings $143.8 $132.5 8.5

Asian & Pacific offices Billings

Batey Kazoo Communications, Sydney (MJ) 20.1

Batey Couldrey Jones, Hong Kong (MJ) 8.6

John Hagley Communications, Kuala Lumpur (MJ) 9.0

Batey Ads Malaysia, Kuala Lumpur (MJ) 15.8

Carlyle Brand Consultants, Singapore (MJ) 2.3

Batey Retail, Singapore (MJ) 15.6

Batey Ads Singapore, Singapore (MJ) 72.8

Batey Ads Taiwan, Taipei (MJ) 26.4

Batey Ads Thailand, Bangkok (MN) 2.9

Notes: Batey Group includes a network of largely majority-owned agencies in Asia and Australia fanning out East of Singapore. WPP owns 50.2% of the network, having boosted its share from a minority position in late 2000. Batey Ads USA shuttered its Los Angeles office in June 2000. For the five months of 2000, Batey Ads USA had $89,408 in gross income and $2.1 million in billings.

Officer: Ian Batey, group chmn

Headquarters: Red Cell Asia (Batey Group)/100 Amoy St., Singapore, 069920/Phone: /Fax: /URL: www.bateyads.com

Cole & Weber/Red Cell

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $15.4 $13.6 12.9

Billings $154.9 $137.3 12.8

Employees 116 112 3.6

Offices 2 2 0.0

Notes: Cole & Weber/Red Cell was shifted by WPP from the Ogilvy & Mather Worldwide network to Red Cell to anchor its U.S. business.

Officer: Mike Doherty, pres

Headquarters: Cole & Weber/Red Cell/308 Occidental Ave. South, Seattle, Wash. 98104/Phone: 206-447-9595/Fax: 206-233-0178/URL: www.coleweber.com

Young & Rubicam

Consolidated network totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $1,471.5 $1,400.4 5.1

Billings $16,264.2 $13,621.4 19.4

Employees 14,570 13,041 11.7

Offices 284 218 30.3

U.S. 2000 1999 % chg

Gross income $699.6 $656.8 6.5

Billings $8,042.8 $6,855.9 17.3

Employees 3,996 4,197 -4.8

Offices 49 32 53.1

Notes: After protracted discussions and competing negotiations with Publicis Groupe, Young & Rubicam finally became part of WPP Group in 2000. Discussions over the sale of Young & Rubicam to WPP broke down in late April 2000 when the two could not agree on how Y&R would be managed after the acquisition. Young & Rubicam briefly switched suitors, opening talks with Publicis Groupe, a linkage that would have caused an account conflict among auto clients (Y&R's Ford Motor Co. and Publicis' Renault). Young & Rubicam returned to the table with WPP and closed the $4.7 billion deal in October 2000. Young & Rubicam, the consolidated agency network, includes Y&R Advertising's worldwide network (including 65% of Dentsu, Young & Rubicam Partnerships), Media Edge media-buying company, Bravo Group, Kang & Lee, Sudler & Hennessey, Impiric/ Wunderman and 30% of CMF&Z Marketing Communications.

Y&R Advertising

Agency brand totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $974.2 $923.9 5.4

Billings $12,446.3 $9,977.1 24.7

Employees 9,599 7,783 23.3

Offices 167 117 42.7

U.S. 2000 1999 % chg

Gross income $452.8 $415.9 8.9

Billings $6,194.7 $5,106.0 21.3

Employees 2,505 2,163 15.8

Offices 26 8 225.0

U.S. offices Billings

Y&R Advertising, Chicago 188.6

Y&R Advertising, Detroit 624.3

Y&R Advertising, Miami 104.8

Y&R Advertising, New York 2,280.8

Y&R Advertising, San Francisco 282.3

African offices Billings

Ayton Young & Rubicam, Nairobi (MN) 9.0

Y&R South Africa, Johannesburg (MJ) 77.4

Y&R Zambia, Lusaka (MN) 2.5

Michael Hogg/Y&R, Harare (MN) 11.7

Asian & Pacific offices Billings

Y&R Australia, North Sydney (MJ) 357.7

Dentsu, Young & Rubicam, Hong Kong (MJ) 152.5

Dentsu, Young & Rubicam, Beijing (MJ) 76.1

Rediffusion/DY&R, Mumbai (MN) 103.6

Dentsu, Young & Rubicam, Jakarta (MJ) 7.2

Dentsu, Young & Rubicam, Tokyo (MN) 590.8

Dentsu, Impiric/Wunderman, Tokyo (MN) 114.1

Dentsu Young & Rubicam, Kuala Lumpur (MJ) 45.5

Young & Rubicam, Auckland (MN) 48.2

Dentsu Young & Rubicam, Manila (MN) 47.4

Dentsu, Young & Rubicam, Singapore (MJ) 179.1

Dentsu, Young & Rubicam, Seoul (MN) 39.9

Dentsu, Young & Rubicam, Taipei (MJ) 63.1

Dentsu, Young & Rubicam, Bangkok (MJ) 94.3

Y&R Vietnam, Ho Chi Minh City (MJ) 2.3

Canadian offices Billings

Young & Rubicam, Toronto (MJ) 567.4

Saint-Jacques Vallee Y&R, Montreal (MN) 37.3

European offices Billings

Y&R Austria, Vienna (MJ) 124.4

Young & Rubicam, Brussels (MJ) 89.6

Adia Advertising, Sofia (NE) 6.0

Young & Rubicam Czech Republic, Prague (MJ) 98.2

Young & Rubicam, Copenhagen (MJ) 132.1

Y&R Finland, Helsinki (MJ) 15.2

Young & Rubicam, Paris (MJ) 760.3

Young & Rubicam, Frankfurt (MJ) 669.6

GEO II/Young & Rubicam, Athens (MJ) 64.5

Young & Rubicam, Budapest (MJ) 62.0

Young & Rubicam Italia, Milan (MJ) 827.3

PMS&vW/Y&R, Amsterdam (MJ) 564.6

Young & Rubicam, Oslo (MJ) 26.1

Young & Rubicam, Warsaw (MJ) 95.3

Young & Rubicam, Lisbon (MJ) 167.7

Y&R Romania, Bucharest (NE) 21.5

Young & Rubicam, Moscow (MJ) 31.7

Creo/Young & Rubicam, Bratislava (MJ) 11.6

Young & Rubicam, Madrid (MJ) 602.9

Hall & Cederquist/ Y&R, Stockholm (MJ) 157.1

Advico Young & Rubicam, Zurich (MJ) 497.7

Young & Rubicam Turkey, Istanbul (MJ) 221.2

Y&R Ukraine, Kiev (NE) 7.6

The Partners, London (MJ) 77.1

Young & Rubicam U.K., London (MJ) 1,618.9

Banner, London (MJ) 123.5

Latin American offices Billings

Y&R Argentina, Buenos Aires (MJ) 302.0

Young & Rubicam do Brasil, Sao Paulo (MJ) 285.8

Prolam/Young & Rubicam, Santiago (MJ) 113.3

Y&R/TME Colombia, Bogota (MJ) 48.1

Asesores/Y&R Costa Rica, San Jose (NE) 9.6

Y&R Damaris, Santo Domingo (NE) 25.4

Lemusimun/Y&R San Salvador, San Salvador (NE) 13.8

ECO/Y&R Guatemala, Guatemala City (MN) 18.2

Delfos/Y&R Honduras, Tegucigalpa (NE) 12.0

Young & Rubicam, Mexico City (MJ) 199.4

JB/Y&R Nicaragua, Managua (NE) 9.1

Cerebro/Y&R Panama, Panama City (NE) 13.3

Creativity-Y&R Asociados, Lima (MJ) 8.8

Young & Rubicam, San Juan (MJ) 61.7

Y&R Uruguay, Montevideo (MJ) 5.2

JMC/Y&R Venezuela, Caracas (NE) 104.1

Middle Eastern offices Billings

Team/Young & Rubicam, Cairo (MN) 21.1

Y&R Israel-SAA, Tel Aviv (MN) 123.5

Team/Young & Rubicam, Kuwait City (MN) 20.3

Team/Young & Rubicam, Beruit (MN) 24.3

Team/Young & Rubicam, Jeddah (MN) 99.4

Team/Young & Rubicam, Dubai (MN) 99.2

Notes: The Y&R Advertising brand includes the six Y&R-named agencies in the U.S. and the Y&R Advertising international network, which includes Y&R's 65% ownership of Dentsu, Young & Rubicam Partnerships. Y&R added to its network in June 2000 by acquiring Partners, a London agency, and bought SicolaMartin, Austin, Texas in 2001. Y&R closed in December 2000 its Intelligence Factory, a trend-watching and brand-consulting firm established in 1997 under the name Brand Futures Group. Shortly after WPP's acquisition of Young & Rubicam, Michael Dolan, then president-chief operating officer, replaced Thomas Bell Jr. as chairman & CEO. Y&R reduced corporate staff by 100 following the acquisition, and in 2001 let another 50 go following several key account losses.

Officers: Michael Dolan, CEO-Young & Rubicam; Edward Vick, chmn & CEO-Y&R Advertising

Headquarters: Young & Rubicam Advertising/285 Madison Ave., New York, N.Y. 10017/Phone: 212-210-3000/Fax: /URL: www.yr.com

Bravo Group

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $23.3 $22.8 2.6

Billings $236.7 $200.8 17.9

Employees 165 163 1.2

Offices 3 3 0.0

Notes: Bravo is an Hispanic agency. Bravo opened BravoMed, New York, in the fall 2000. BravoMed specializes in pharmaceutical marketing aimed at Spanish-speaking consumers. The unit has 16 employees. The agency also has offices in Miami and San Francisco.

Officer: Daisy Exposito, pres & chief operating officer

Headquarters: Bravo Group/230 Park Ave. South, New York, N.Y. 10003/Phone: 212-614-6000/Fax: 212-598-5454/URL: www.thebravogroupyr.com

CMF&Z Marketing Communications

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $12.0 $13.3 -10.1

Billings $79.7 $88.7 -10.1

Employees 147 167 -12.0

Offices 5 5 0.0

Notes: CMF&Z, primarily a business-to-business agency, is 33% owned by WPP. It came into WPP as a minority-held unit of Young & Rubicam which was purchased by WPP in 2000.

Officer: Frank C. "Buzz" Baker, pres & CEO

Headquarters: CMF&Z Marketing Communications/ 4211 Signal Ridge Rd. NE, Cedar Rapids, Iowa 52402/Phone: 319-395-6500/Fax: 319-396-6575/URL: www.cmfz.com

Impiric/Wunderman

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $414.7 $398.1 4.2

Billings $3,266.4 $3,109.2 5.1

Employees 4,377 4,217 3.8

Offices 86 73 17.8

U.S. 2000 1999 % chg

Gross income $197.0 $195.4 0.8

Billings $1,515.8 $1,446.5 4.8

Employees 1,224 1,252 -2.2

Offices 16 15 6.7

U.S. offices Billings

KnowledgeBase Marketing, Chapel Hill, N.C. 244.5

Impiric, Chicago 102.1

Impiric, Detroit 70.8

Impiric, Irvine, Calif. 225.0

Impiric, Miami 29.5

Impiric, New York 702.1

Impiric Capital Consulting Research, Norwalk, Conn. 2.7

Impiric, Rochester, N.Y. 10.4

Impiric, San Francisco 83.5

Notes: Impiric became the name in March 2000 for Wunderman Cato Johnson, a marketing services company. Impiric has a sales promotion unit called Impiric Promotions Worldwide. Impiric established Marketing Lab, a research and relationship marketing unit, in 2000.

Officer: Daniel Morel, chmn & CEO

Headquarters: Impiric/Wunderman/675 Avenue of the Americas, New York, N.Y. 10010/Phone: 212-941-3000/Fax: /URL: www.impiric.com

Kang & Lee

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $10.7 $12.1 -11.8

Billings $72.1 $80.8 -10.8

Employees 78 89 -12.4

Offices 2 2 0.0

Notes: Kang & Lee markets to Asian-Americans and has offices in New York and Los Angeles.

Officer: Eliot Kang, pres

Headquarters: Kang & Lee/315 Fifth Ave., New York, N.Y. 10016/Phone: 212-889-4509/Fax: 212-213-4362/URL: www.kanglee.com

Lord Group

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $16.4 $23.8 -31.2

Billings $117.1 $199.1 -41.2

Employees 99 103 -3.9

Offices 1 1 0.0

Notes: Lord Group, a full-service agency, focuses on financial services, direct response and business-to-business. It is 50% owned each by Y&R and Dentsu.

Officer: Roger Chiocchi, pres & chief operating officer

Headquarters: Lord Group/20 Cooper Sq., New York, N.Y. 10003/Phone: 212-780-5400/Fax: 212-780-1663/URL: www.thelordgroup.com

Luminant Worldwide Corp.

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $134.6 $98.0 37.4

Employees 775 950 -18.4

Offices 6 NA NA

Notes: Y&R combine its i-shop holdings (primarily Brand Dialogue) with Luminant Worldwide Corp. when it went public in 1999, giving Y&R about 26% equity in Luminant. That stake has slipped to 22% as has the stock of Luminant, down from an IPO price of $18 to less than a dollar.

Officer: James Corey, pres & CEO

Headquarters: Luminant Worldwide Corp./13737 Noel Rd., Ste. 1400, Dallas, Texas 75240/Phone: 972-581-7000/Fax: 972-581-7002/URL: www.luminant.com

Mosaica

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $0.7 NA NA

Billings $4.9 NA NA

Employees 3 NA NA

Offices 1 NA NA

Notes: Mosaica is a multicultural shop with a focus on Asian-Americans.

Officer: Orlando Milian, genl mgr

Headquarters: Mosaica/230 Park Ave. South, New York, N.Y. 10003/Phone: 212-614-6200/Fax: 212-614-6299

SicolaMartin

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $17.8 $9.1 98.5

Billings $128.0 $64.5 98.4

Employees 109 76 43.4

Offices 2 1 100.0

Notes: SicolaMartin was purchased by Young & Rubicam this spring. The agency, founded in 1985, specializes in marketing consulting and advertising for leading technology companies. One of its biggest accounts, Novell, is held jointly with DDB Dallas. The two collaborate on $40 million in business from Novell, half of which is international. Ironically, Novell had moved from the Y&R San Francisco office in 1999 to SicolaMartin. The DDB relationship will continue under Y&R ownership. SicolaMartin will retain its name as a wholly owned subsidiary of Y&R Advertising. SicolaMartin figures also include a Houston office. Founders Tom Sicola and Steve Martin will continue to lead the agency in their roles as president and CEO and senior VP-executive creative director.

Officer: Tom Sicola, pres & CEO

Headquarters: SicolaMartin/701 Brazos St. Ste. 1100/Austin, Texas 78701/Phone: 512-343-0264/Fax: 512-343-0659/URL: www.sicolamartin.com

Sudler & Hennessey

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $82.6 $78.4 5.4

Billings $551.4 $535.1 3.1

Employees 594 546 8.8

Offices 30 28 7.1

U.S. 2000 1999 % chg

Gross income $49.8 $45.5 9.6

Billings $332.3 $303.3 9.6

Employees 267 247 8.1

Offices 6 6 0.0

Notes: Sudler & Hennessey is a medical agency.

Officer: Jed Beitler, chmn

Headquarters: Sudler & Hennessey/230 Park Ave. South, New York, N.Y. 10003/Phone: 212-614-4100/Fax: 212-598-6927/URL: www.sudler.com

Team/Y&R Middle East

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $19.7 $17.4 13.2

Billings $264.3 $232.6 13.6

Notes: Y&R took a 25% stake in Team/Y&R in 1999, its affiliate in the Middle East. The network is centrally run out of Dubai.

Officers: Talal el Makdessi, pres-CEO

Headquarters: Team/Y&R Middle East/P.O. Box 14129, Dubai, U.A.E./URL: www.teamadvertising.com

Other WPP shops

Brierley & Partners

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $37.1 $34.0 9.1

Billings $282.8 $277.1 2.1

Employees 268 232 15.5

Offices 7 7 0.0

U.S. 2000 1999 % chg

Gross income $35.5 $33.0 7.5

Billings $271.6 $268.3 1.2

Employees 253 222 14.0

Offices 4 4 0.0

Notes: Brierley, 20% owned by WPP, is a marketing services company focusing on customer loyalty programs. Brierley drew 8% of its revenue from interactive in 2000.

Officer: Hal Brierley, chmn & CEO

Headquarters: Brierley & Partners/8401 N. Central Expressway, Ste. 1000, Dallas, Texas 75225/Phone: 214-760-8700/Fax: 214-743-5513/URL: www.brierley.com

Brouillard Communications

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $16.9 $14.1 19.8

Billings $113.0 $94.3 19.8

Notes: Brouillard is a business-to-business agency.

Officer: William C. Lyddan Jr., pres

Headquarters: Brouillard Communications/420 Lexington Ave., New York, N.Y. 010017/Phone: 212-867-8300/Fax: 212-210-8607/URL: www.brouillard.com

CommonHealth

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $206.2 $160.7 28.3

Billings $1,623.1 $932.6 74.0

Employees 1,226 878 39.6

Offices 27 18 50.0

U.S. 2000 1999 % chg

Gross income $168.8 $141.6 19.2

Billings $1,118.8 $839.7 33.2

Employees 913 641 42.4

Offices 14 10 40.0

Asian & Pacific offices Billings

CommonHealth Australia, Milsons Point (MJ) 21.2

CommonHealth Kyowa, Tokyo (MJ) 190.1

Notes: CommonHealth, a healthcare agency, includes in the U.S., Adient (formerly Ferguson 2000), EinsonHealth, Health Learning Systems, ProCom International, Quantum Group, Xchange Group, Thomas Ferguson Associates, and Conectics Group, the latter launched in May '99 to focus on healthcare audiences on the Internet. Outside the U.S., operations include Gowers Advertising, London, CommonHealth Australia, Sydney, CommonHealth Europe/OZM, Paris, and CommonHealth Kyowa, Tokyo. CommonHealth opened MBS/Vox, Wayne, N.J., to focus on physician-patient communications to market pharmaceutical products. CommonHealth opened Noesis Healthcare Interactions, Morristown, N.J., a new healthcare agency.

Officer: Matt Giegerich, pres & CEO

Headquarters: CommonHealth/30 Lanidex Plaza West, Parsippany, N.J. 07054/Phone: 973-884-2200/Fax: 973-884-2487/URL: www.commonhealth.com

Einson Freeman

Agency totals ($ in millions)

Worldwide 2000 1999 % chg

Gross income $26.1 $24.7 5.8

Employees 208 201 3.0

Offices 4 5 -20.0

U.S. 2000 1999 % chg

Gross income $11.6 $10.5 10.0

Employees 88 83 6.0

Offices 1 1 0.0

Notes: Einson Freeman is a sales promotion shop. Carl Nichols replaced Jeffrey K. McElnea as CEO in mid-2000 when Mr. McElnea left the agency to head up Satmark, a startup that uses ATM machines to distribute promotions.

Officer: Carl Nichols, pres & CEO

Headquarters: Einson Freeman/61 S. Paramus Rd., Paramus, N.J. 07652/Phone: 201-226-2985/Fax: 201-226-2999/URL: www.einsonfreeman.com

Imaginet

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $14.0 $4.0 250.0

Notes: WPP in January 2001 acquired Imaginet, an e-services consultancy that develops e-business solutions that combine elements of technology, user-experience and business strategy for the creation and management of e-business channels.

Officer: Scott Litman, CEO

Headquarters: Imaginet/1300 Nicollet Mall, 5th Fl., Minneapolis, Minn. 55403/Phone: 612-752-5500/Fax: 612-452-5501/URL: www.imaginet.com

Mendoza Dillon & Asociados

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $11.9 $10.2 16.0

Billings $107.5 $84.7 26.9

Employees 60 61 -1.6

Offices 1 1 0.0

Notes: Mendoza Dillon is an Hispanic agency.

Officer: Robert Howells, chmn & CEO

Headquarters: Mendoza Dillon & Asociados/4100 Newport Place, Ste. 600, Newport Beach, Calif. 92660/Phone: 949-851-1811/Fax: 949-851-5138/URL: www.mendozadillon.com

RTCdirect

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $18.0 $15.2 18.1

Billings $142.3 $130.0 9.5

Employees 122 111 9.9

Offices 1 1 0.0

Notes: RTCdirect is a direct marketing agency primarily focusing on healthcare.

Officer: Becky Chidester, CEO

Headquarters: RTCdirect/1055 Thomas Jefferson St., NW, Ste. 500, Washington, D.C. 20007/Phone: 202-652-2111/Fax: 202-424-7900/URL: www.rtcdirect.com

UniWorld Group

Agency totals ($ in millions)

U.S. 2000 1999 % chg

Gross income $25.6 $22.0 16.2

Billings $245.8 $230.0 6.9

Employees 160 140 14.3

Offices 3 3 0.0

Notes: Uniworld specializes in marketing to African-Americans and other ethnic consumers. WPP acquired 49% of the agency in June 2000. Uniworld has an office in New York and Long Beach, Calif.

Officer: Byron Lewis, chmn & CEO

Headquarters: UniWorld Group/100 Ave. of the Americas, New York, N.Y. 10013/Phone: 212-219-1600/Fax:212-274-8565/URL: www.uniworldgroup.com

In this article:
Most Popular