Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Xoom.com nails 3 sponsorship deals

Published on .

Online direct marketing company Xoom.com, San Francisco, signed annual sponsorship deals with online auction site eBay, search engine GoTo.com and Web software retailer Buydirect.com. EBay will be promoted throughout Xoom's Web sites and will be able to promote targeted auctions to Xoom members. GoTo.com becomes the exclusive search engine for Xoom and its sites and Buydirect.com becomes the official co-branded partner on Xoom's software store, among other promotional perks.

Copyright January 1999, Crain Communications Inc.

Most Popular
In this article: