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Y&R acquires majority stake in U.K.'s banner

Published on .

NEW YORK/LONDON--Young & Rubicam has acquired a major stake in Banner Corp., the U.K.-based technology marketing group.

Banner specializes in technology brands that offer full marketingservices to clients in Europe, the Middle East and Africa. Its clientsinclude Adobe Systems, Cap Gemini, Cisco Systems, Intel Corp., Novell and Sony Corp. The agency expects its 1999 billings to reach $35 million.

Y&R's global technology expertise and resources are located mainly inits San Francisco offices.

Copyright September 1999, Crain Communications Inc.

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