Y&R wins more Jim Beam work

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Jim Beam Brands Worldwide, Chicago, awarded more work to Y&R Advertising, only two months after the Chicago office won the global account for Jim Beam bourbon. The additional $5 million to $10 million in spending comes from the Small Batch Bourbons ultrapremium line, DeKuyper cordials, and Geyser Peak and Canyon Road wines in the U.S.

Copyright May 1999, Crain Communications Inc.

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