ZENITH DIRECT SIGNS CONDE NAST AS FIRST CLIENT

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(June 4, 2001) -- Zenith Direct, a direct-advertising shop being launched by Zenith Media that will be led by Joe Shain, former president of SCP/ Rapp Collins Media, New York, has its first client: Conde Nast Publications. It will work on circulation-distribution for one of the company's magazines. Billings were not disclosed.

Copyright June 2001, Crain Communications Inc.

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