Ziff sets '96 Web ad rates

Published on .

Ziff-Davis Interactive added a slew of impression-based ad packages for its ZD Net Web site. Ziff now guarantees its premium offering--the $39,975 ZD Net Home Page & Edit Section Package--will exceed 675,000 impressions per quarter. Other impression-based packages range from $5,000 for 100,000 impressions to $20,000 for 500,000 impressions.

The premium offering also will now be available on a monthly basis, at $16,475.

Ziff said ad revenues totaled $1.2 million for the second half of 1995; $400,000 in third quarter and $800,000 in fourth quarter.

editor post
Nando.net, the online newspaper division of the Raleigh, N.C., News and Observer, named Susan Older managing editor-new content, from founding editor, Interactive Week. Barry Jacobs, an ACC collegiate basketball authority who covers the sport for the New York Times, becomes editor of Nando.net's ACC Net Scoop, an online and e-mail sports report presented three times weekly.

Copyright January 1996 Crain Communications Inc.

In this article:
Most Popular