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Ad Festival Autopsy

Published on .

AdAge.com reports on the ill-fated Paris Advertising Festival, which sort of took place last week at Disneyland in Paris. Highlights -- or, rather, lowlights -- of the first time event included the mass defection of scheduled speakers, including keynote speaker Martin Sorrell; a turnout of just 50 out of an anticipated 2,000; and the decision to not present an Agency of the Year award because only one agency entered the competition. Mon dieu!
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