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You Have Our Divided Attention

Published on .

How many media can you consume at once? According to a study released by The Media Center at the American Press Institute, most consumers are accustomed to tuning in to at least two media sources at a time. The study found that 74 percent of people regularly or occasionally read a newspaper while watching TV, while 66 percent go online. 18-34 year olds, however, turn off the TV altogether. Video games keeps them plenty occupied.
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