ON THE WEB: A Beer Cannon is Born

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Manliness, it seems, is the advertising trend of the moment, and what is more manly than beer and homemade cannons? Milwaukee's Best Light found this man, loaded his cannon with cans of MilBest, and with the resulting footage made no fewer than 23 films on its website, which was originally launched by Mother New York and the Barbarian Group last year. We highly recommend the "Awesome Cannon Montage."
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