We figured out ghost riding the whip
and thought we had hyphy
nailed. But for some strange reason, what many are calling the hyphy summer anthem, The Pack's 'Vans'
, isn't on MTV. Could the title allude to some superdrug, or new violent crime techniques? No, it's just a nerdy song about everyone's favorite slip-ons, "cost 36 dollars, all-black." Clearly the heir to the "My adidas," "Air Force Ones" "White Tee" line of apparel-rap, the lyrics read part endearing ode to comfy, stylish shoes ("looking like a grown man, feelin' like I'm bout 30") and part ad copy ("since 1966 Vans has set a trend," "Vans don't cost cheese, real [bleeped] wear these,"
"if you wanna get right, stop buying those Nikes"). We always knew passing the Courvoisier was a slippery slope—MTV, which still allegedly shows music videos, is opting not to show The Pack's, on the grounds its adoring product placement is over the top.