Just as U.S. lawmakers move to stamp out broadcast indecency wherever they find it, Britain's Channel 4 has begun airing a promo that contains, as head of marketing Bill Griffin tells the MediaGuardian
, "the highest number of expletives ever featured in an ad as far as we're aware." The ad arose from interviews with various British and American celebrities -- including Andy Garcia, Scrubs
' Zach Braff, and that girl from The OC
-- in which they were asked to pick their favorite swear word. The result is a 90-second blue streak. View it here
, provided you are not Joseph Lieberman and/or easily upset.