NEW YORK (AdAge.com) -- Advertising Age today named Abbey Klaassen as its new executive editor, in charge of all editorial operations for the brand. She replaces Jonah Bloom, who is leaving Ad Age to become CEO and editor-in-chief of B2B blog network Breaking Media.
Ms. Klaassen, currently digital editor for Ad Age, joined the publication five years ago, and has developed a number of successful new products for Ad Age, including the annual Digital Issue and companion Ad Age Digital Conference, the DigitalNext blog and her twice-weekly newsletter. Her experience at Ad Age before that includes coverage of TV, radio and out-of-home advertising.
Before joining Ad Age, she was assistant editor in Minneapolis at Mpls-St. Paul Magazine, and wrote for the Twin Cities Business Monthly.
"Jonah did a tremendous job for us as editor, and we will definitely miss him," said Rance Crain, Ad Age editor-in-chief. "But Abbey is a great editor in her own right. We are very happy to see her move into this new role as leader of the Ad Age editorial team."
Allison Arden, Ad Age publisher, added, "Abbey's talent and incredible grasp of the digital landscape are the exact skills Ad Age needs during this extraordinary time in marketing and media. We have been so fortunate to have Jonah on board, especially through this past year, to help guide Ad Age and our industry through a difficult time. We wish him much success in the future."
Senior Editor Matthew Creamer will also be leaving Ad Age to take on the role of executive editor at Breaking Media.