The Ad Age Annual Report

THE AD AGE 2004 WOMEN TO WATCH REPORT

Twenty-Five Who Made a Difference

Published on .

Each year, Ad Age focuses this special report on women in agencies, marketing and media whose accomplishments and potential demand attention. The honorees are chosen not only because of where they are, but where they're going. In short, they are executives creating the industry's future; they are truly Women to Watch.
xxx Mary Beech, Walt Disney Co.
The New Queen of Princess Marketing
xxx Kerri Martin, BMW of North America
Mini Cooper's 'Guardian of Brand Soul'
xxx Ellen Turner, Sara Lee Foods
Putting the Juice Back in Jimmy Dean Sausage Sales
xxx Esther Franklin, Starcom Worldwide
Using New Methods to Engage Consumers Completely
xxx Linda Kovarik, Leo Burnett Worldwide
Appreciating the Undertones of Asian Marketing
xxx Claire Watts, Wal-Mart Stores
One of the Most Powerful Women in Retailing
xxx Lisa Klauser, Unilever Bestfoods
A Cross-brand, Cross-division, Media-Spanning Marketer
xxx Cathy O'Brien, Time Inc.
Bean Counter Turned Magazine Publishing Guru
xxx Holly Stein, Mattel
Lining Up the Licensing Deals
xxx Jane Barratt, Euro RSCG Worldwide
Heading a Global Team of Several Hundred People

xxx Karen Fondu, L'Oreal
Winning in the Most Competitive Hair-Care Category in a Generation
xxx Lita Sands, Pfizer
Leading Relationship Marketing for Viagra
xxx Janet Fitzpatrick, Motorola
Spearheading a Three-year, $75 Million Global Deal
xxx Chantel Lenard, Ford Motor Co.
Harvard Grad Is Hard-Driving Manager in Seven States
xxx Sara Mirelez, Coors Brewing Co.
Brand Director for the Aspen Edge Push
xxx Denise Strauss, Bayer
Heading Up the Levitra Marketing Team
xxx Barbara Jackson, Allied Domecq Spirits
Vice President for Marketing of Courvoisier and Kahlua
xxx Dina Howell, Procter & Gamble
Revolutionizing the P&G - Wal-Mart Operational Relationship
xxx Ros King, J. Walter Thompson
Global Business Director for Kraft Account Heads for U.S.
xxx Amy Parker, Toys 'R' Us
Marketing Chief for Toys 'R' Us
xxx Jackie Woodward, McDonald's Corp.
The Diplomat Behind 'I'm Lovin' It'
xxx Stephanie Klein Peponis, Revlon
A Marketing Chief Who Makes the Numbers
xxx Frances Page, Magna Global
Bringing Together Advertisers, Producers and Networks
xxx Liz Sarachek, Yahoo!
Director of Hispanic Ad Sales for an Internet Giant
xxx Kimberly Peddle, Nestle
Marketing Manager of 'Coffee's Perfect Mate'

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of July 27

Women to Watch Awards Luncheon, New York Hilton
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