Rupert must drive Mort Zuckerman nuts. Mort starts up a brand new free edition of his New York Daily News and Murdoch's New York Post cuts its own newsstand price to a quarter. That said, critics like much of what Ed Kosner's doing to energize the News.
Teen tomorrow underwrites a 7th Avenue junior fashion show in New York headlining six designers of fashions for girls. Advertisers and their teen daughters were invited by Publisher Beth Press.
Speaking of teen books, are they the toughest category? Gruner & Jahr USA Publishing's YM isn't whining. Lunched with their new editor, Annemarie Iverson, just six days in the job, and publisher Laura McEwen. "Our business has been soft," said Laura. "I was brought in the end of January and our entire sales staff is new. We're off 4% through September and hope to be up 2% for the year. Annemarie (formerly with Liz Tilberis at Bazaar, mother of two boys and co-author of the best-selling Bobbi Brown books) is going to build fashion and beauty. We've had breakfast with Leonard (Lauder) and lunch with Calvin (Klein), so we're doing the right thing. Nike commits to 20 pages in first four issues of 2001. Bonne Bell goes from zero pages to 18 in 2001. Seventeen circ is 2.3 million, YM is 2.2 mill. We're selling 629,000 newsstand, they're selling 577,000. The YM girl is 17.3 median age, oldest in the category." But what about all that fierce competition? Here's how the YM duo assess it. "Teen People works, with a circ of 1.5 million, but it's vertical. So, too, Teen Vogue. CosmoGirl is the reflection of Helen Gurley Brown and is relatively unknown except in the ad community. The two brands girls really identify with are YM and Seventeen."
Some 150 world leaders in New York for the U.N. "millennium summit" came out against war, AIDS, hunger, poverty. Also got to drive around in limos, dine at Le Cirque, catch a B'way show, have a cocktail. Then most went home to resume bumping off folks. Lots of demonstrators, including Iranians throwing themselves on the sidewalk, supporters of Great Uncle Lazaro, and nice Midwestern mom, dad and junior urging me to stop persecuting the Falun Gong, you know, the deep-breathing cult. Done!
Savoy Group (of top hotels) named Anita Cotter director of PR for the Americas. Office is at 360 Lexington Ave., New York 10017.
One-man show of photos by Elle creative chief Gilles Bensimon Sept. 21 at 8:30 p.m. at Deitch Projects in Soho.
Blame summer's doldrums, but I missed naming of Mary Beth Wright as publisher, Disney's Family Fun mag.
Departures mag has a new top editor, Richard David Story. Publisher Kathi Doolan gave a party at 21 to say hello.
I'll drink to that! Stoli has a new ad shop, Jericho Communications.