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CHICKEN CHAIN EL POLLO LOCO NAMES MARKETING CHIEF

Karen Eadon Succeeds Margaret Jenkins, Now at Denny's

By Published on .

CHICAGO (AdAge.com) -- El Pollo Loco named Karen Eadon its new vice president and chief marketing officer.

Ms. Eadon, who was vice president

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of U.S. marketing in charge of menu innovation at McDonald's Corp., succeeds Margaret Jenkins, who in June left the midscale family dining chain to join Denny's Corp. as its chief marketer.

Ms. Eadon, 49, will join the Irvine, Calif.-based privately held chain in mid-October. She earlier held senior marketing posts with Applebee's International., Arco Products Co., Carl Karcher Enterprises, Taco Bell Corp. and W.R. Grace Fast Food Division.

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