Robert Talbot to VP-marketing, BeautyScene.com, New York, a new personal care products e-tailer, from director of market strategy, HBO.
Dick Briner to executive creative director, Donino, White & Partners, Atlanta, a post that has remained vacant since he left in 1997, from the same title at Creative Alliance, Louisville, Ky.
Todd Baird to account director, Partners & Simons, Boston, from director of client services, Spire.
Robert J. Moore to exec VP-marketing, Staples, Framingham, Mass., from global VP-business strategy and marketing for the sunglasses division of Bausch & Lomb, Rochester, N.Y. He succeeds Jeanne B. Lewis, now president, Staples.com.
Mel Berning to exec VP-director of national broadcast, MacManus Group's MediaVest, New York, from senior VP-pricing and planning, NBC. He succeeds Rino Scanzoni, who has said he is leaving MediaVest at the end of the year.
Brian Carpenter, 39, to VP-sales, marketing and advertising, Thrifty Rent-a-Car System, Tulsa, from VP-sales and marketing for the Sabre division of American Airlines. He succeeds Tom Denardin, who left the company.
Roy Getz, 35, to VP-marketing, Denny's, Spartanburg, S.C., from VP-marketing, Bob Evans Farms, Columbus, Ohio. He succeeds Jonathan Jameson, now chief operating officer at Denny's, a new position.
Adam Stewart to VP-sales development and marketing, western region, Univision, Los Angeles, a new position, from account exec, Discovery Communications.
Maureen Case to VP-general manager, Bobbi Brown Essentials International, Estee Lauder Cos., New York, a new position, from senior VP-general merchandising