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Wendy Riches to president, D'Arcy Marketing Communications Group, New York, a new position, from president of global direct marketing and e-commerce, Hasbro.

Mark Figliulo to exec VP-chief creative officer, Y&R Advertising, Chicago, from a commercial director at Dark Light Pictures. He succeeds Mike Faems, who is leaving the agency.

Nancy Rice to senior VP-group creative director, BBDO Worldwide, Minneapolis, from managing partner, co-deputy executive creative director, Ogilvy & Mather Worldwide, Chicago.

James Offenhartz, 40, and Keith Goldberg, 37, to senior VP-group creative directors, D'Arcy Masius Benton & Bowles, New York, both new positions. The creative team was formerly at J. Walter Thomson USA, where they held the same titles.

Suzan Harrison to VP and general manager, U.S. oral care, Colgate-Palmolive Co., New York, from VP-general manager of U.S. household surface care. She succeeds Jack Haber, named to a new post as chief Web officer for the company.

Chris Kevorkian to VP-publisher, Sunset, New York, a new position, from VP-associate publisher.

Susan Hoffman, 49, to creative director of the Portland office of Wieden & Kennedy, from creative director of the London office. She succeeds Jim Riswold, 41, who moved to creative director on the Alta Vista account, succeeding in turn Bob Moore, 39, now creative director on Nike. The shifts followed the departure of Chuck McBride, formerly chief creative on the Nike account, who left to head the Levi Strauss & Co. account at TBWA/Chiat/Day, San Francisco.

Harvey M. Lichtman, 52, to publisher, Individual Investor, New York, a new position, from publisher, Individual Investor Group's Ticker.

Jacqueline Noel, 31, to national manager of network and syndication radio for advertiser/agency services, Arbitron Co., New York, a new position, from western region account manager in Arbitron's Los Angeles office.

Leigh Platte to director of marketing, National Foods, New York, a new position,

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