James Watkins, 43, to exec VP-chief operating officer, Beringer Wine Estates Holdings, St. Helena, Calif., a new position, from senior VP-North American marketing, Burger King Corp., Miami.
Joseph Fisher, 52, to president-CEO, Burson-Marsteller USA, New York, from president, Marsteller Advertising. Mr. Fisher assumes duties held by Burson-Marsteller Worldwide President-Chief Operating Officer Don Cogman.
Jan Murley to group VP-marketing, Hallmark Cards, Kansas City, Mo., a new position, from VP-general manager, beauty care, global strategic planning and skincare, personal cleansing and deodorants, Procter & Gamble Co.
Daniel S. Reid to divisional VP-director of worldwide brand development, Polaroid Corp., Cambridge, Mass., a new position, from chairman of private investment company Dunbar Co. Mr. Reid left Bates Latin America as chairman in 1997.
Don Skeoch to senior VP-marketing, Universal Studios Hollywood, Universal City, Calif., from senior VP-international marketing and retail concepts, Allied-Domecq. He succeeds Janice Meagher, who remains at the entertainment theme park unit working on special projects.
James M. Splinter to senior VP-sales and marketing, Hormel Foods Corp.'s Jennie-O Foods, Austin, Minn., from group product manager, Hormel Foods Grocery Products Division. He succeeds Bruce R. Schweitzer, now manager of the Hormel Foods plant in Fremont, Neb.
Michael J. Cleary to exec VP-marketing, WingspanBank.com, Wilmington, Del., from president-chief operating officer, Smart Carte.
Karen Magee, 38, to VP-consumer marketing, Time, New York, from general manager. She succeeds Ken Godshall, now senior VP-partnership marketing and new-business development, Time Inc.'s Consumer Marketing Division. Andrew Blau succeeds Ms. Magee, from director of operations.
Brian Kardon to VP-business development, Homeportfolio.com, Newton, Mass., from