Euro RSCG, London, confirmed Russ Lidstone as its new chief executive. Mr. Lidstone, who was previously chief strategy officer, had served as the acting chief executive since the departure of Mark Cadman in December. Mr. Lidstone began his career at Coca-Cola before moving to agency-side and planning roles at Butterfield Day Devito Hockney, HHCL and Lowe. He joined Euro RSCG in 2006 from JWT, where he had been head of planning.
Arnold promoted Troy Kelley from senior VP-director of digital marketing to chief digital officer. Mr. Kelley, who was formerly based in New York, will be working in the Boston office developing online initiatives for clients such as Carnival Cruise Lines, Ocean Spray and Tyson Foods. Before coming to Arnold, Mr. Kelley was an interactive marketing director at Ogilvy.
Euan Jarvie will join MediaCom's U.S. executive team in the newly created position of managing partner-chief client officer. Mr. Jarvie comes to the U.S. team from the U.K., where he led MediaCom's operations in Scotland and Ireland. He came to the company in 1997 to found its first Edinburgh office. Prior to joining MediaCom, Mr. Jarvie held media-director and media-investment positions at several major agencies, including WWAV Rapp Collins, O&M Media, TMD Carat Manchester and Zenith Media.
Ted D'Amico was named to the new post of chief research officer at Ipsos Mendelsohn. Mr. D'Amico joined Ipsos Mendelsohn in March 2008 as a senior VP and will continue to hold that title in addition to his new position. He has more than 30 years of research experience, including 25 years in media, marketing and advertising research. Prior to joining Ipsos Mendelsohn, Mr. D'Amico was senior VP-research at MRI.
Andrea Mazie became exec VP of research consultancy Three. In her new position, she will be responsible for developing and overseeing studies for Three's media, nonprofit and sustainability clients. Ms. Mazie comes to Three from Latitude, where she spent four years leading research projects and managing client relationships.
TV-marketing company Simulmedia tapped Thomas Deierlein as chief operating officer. Most recently, he was senior VP-global corporate development at WPP-owned media-research firm Millward-Brown. Mr. Deierlein achieved some notoriety in 2005, when he was called up from the reserves and sent to Iraq, where he helped manage more than $290 million in reconstruction and economic development projects and was awarded the Bronze Star and Purple Heart. While recovering at Walter Reed Army Hospital, he established a foundation to assist Iraqi children.
TargetCast appointed John Garment as the agency's VP-director of marketing, a new position. Mr. Garment was most recently with DDB Worldwide, where he was director-global knowledge management. Before that, he was at Lowe & Partners, where he was senior VP-international client director, based in the agency's Tokyo office. He has also worked in various capacities at Bozell Worldwide and at DDB, where he served multinational clients from offices in Mexico City and Tokyo.
Proclivity Systems, a company that develops predictive knowledge to improve marketing and merchandising performance, has hired Steve Booth as VP-sales. Mr. Booth brings more than 20 years of sales experience to Proclivity, most recently serving as VP-sales and business development at Aria Systems, a provider of on-demand-billing and customer-life-cycle-management products.