FALLON MARKETING CHIEF HEADS TO LOWE

Mark Goldstein to Take Global CMO Role at IPG Agency

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CHICAGO (AdAge.com) -- The chief marketing officer of Fallon Worldwide is leaving the Minneapolis agency for Lowe & Partners Worldwide in New York, a spokeswoman for Fallon said.

Mark Goldstein is taking on the newly created position of global chief marketing officer for Lowe as well as the Partnership, a group of marketing agencies within Interpublic Group of Cos. that includes Draft, Mullen and Zipatoni, according to an executive close to the situation.

Mr. Goldstein is an 11-year veteran of Fallon, which is part of Publicis Groupe.

"Mark has helped build our client roster into one of the most enviable in the business," David Lubars, president and executive creative director of Fallon, said in a statement. "He's been a valuable leader and mentor at Fallon and understands clients' needs as well as anyone I've worked with."

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