|Steve Centrillo, the new president of FCB New York.
Worked with FCB CEO
Mr. Centrillo, 47, is the first major hire in the U.S. for FCB CEO Steve Blamer, who started at the global network in June. The two men worked together for several years at WPP Group’s Grey Global Group, where Mr. Blamer was CEO of North America and Mr. Centrillo held the dual role of executive vice president of darkGrey, a unit dedicated to technology and telecommunications clients, and chief operating officer of Grey’s Atlanta office. Mr. Centrillo left Grey for Interpublic in June.
"Steve embodies the leadership qualities as well as the depth and breadth of experience I’m looking for to help invigorate our flagship operation," Mr. Blamer said in a statement. Mr. Centrillo fills the role left vacant by Lynne Seid, who resigned June 10.
While new to FCB, Mr. Centrillo knows some of its top executives well. Jonne Conforti, executive vice president and director of human resources worldwide, is Mr. Centrillo's godmother. Gene Bartley, president and chief operating officer for North America, was Mr. Centrillo's boss many years ago during his first advertising job in 1980 at Bozell, a now-defunct agency after Interpublic merged it into Lowe several years ago.
During an introduction to FCB staff this afternoon at the agency’s Midtown offices, an employee asked "what I intend to fix," Mr. Centrillo said. "I don’t know that anything’s broken. But I’m going to listen a lot in the first 30 days." In July, Interpublic hired another Grey executive, Chris Shumaker, as senior vice president and director of North American network development to work alongside Mr. Centrillo.
Mr. Shumaker, slated to begin at Interpublic in January, will assume Mr. Centrillo’s duties.
Outside of the U.S. since starting at FCB, Mr. Blamer hired a CEO for the network in the U.K., Nigel Jones, who joined in August from Claydon Heeley Jones Mason, where he was also CEO.