Nancy Hill, president of the San Francisco office, will become a managing director at the network's New York office effective Aug. 1. Ms. Hill takes over the agency's Verizon Wireless account, which covers the Northeast from Maine to Virginia. The agency's assignment includes a wide range of advertising from retail ads to direct marketing.
Laurel Rossi, who had been handling the account as well as the agency's relationship marketing practice, will work full time on "identifying trends and developing new products to meet emerging client needs," according to a statement. Ms. Rossi will report to network president Mike Sheehan, and she retains her title of chief integration officer.
Closer to family
Ms. Hill told AdAge.com she is making the move to New York to be closer to her family. Because she began her career handling Bell Atlantic Mobile at the Baltimore office of independent Doner, she said the Verizon account is in a way a return to her roots.
"For me, it's a very nice fit all the way around," Ms. Hill said.
Ms. Hill will report to David Wecal, president of Hill Holliday, New York, and partner with Managing Director David Kesler and Chief Financial Officer Rose Castronova to manage the New York office.
No plan to close S.F. office
A search is underway for a successor to Ms. Hill, a spokeswoman for Hill Holliday said, and the shift is not a sign the Interpublic Group of Cos. network is considering closing the San Francisco shop, which currently has 75 employees and accounts including Red Roof Inns, Togo's and Veritas software.
In other changes, Brian Carty, who has been stationed for three months in San Francisco, will move to Hill Holliday, Boston. He was named executive vice president for corporate development and will also report to Mr. Sheehan.