His eldest daughter, Jane Gittleman-Poole, who followed in his footsteps and joined the ad and magazine world, said her father had a special touch with his craft."When I'd be on a call with Toyota or Honda and they notice my name, they'd say 'Whoa, wait a minute -- you're not related to Arne Gittleman, are you?' And I'm like, 'Yeah.' And all of a sudden the floodgates would open," Ms. Gittleman-Poole told Ad Age . "It was remarkable, his relationships out there."
Born in Brooklyn, N.Y., he joined the Army and became a decorated first lieutenant and navigator in World War II, earning four Battle Stars and a Distinguished Flying Cross. He graduated from the University of Michigan with a B.A. and went on to be in the first MBA graduating class at Michigan.
A devoted husband and father, Mr. Gittleman is survived by two daughters, Ms. Gittleman-Poole and Polly Wing , and grandchildren Christopher, Sarah, Chelsey and Emma.
2015 is a banner year for moviegoing and cinema advertising. North American box office sales are well on the way to topping the $10.9 billion record set in 2013. Even so, some analysts question whether the silver screen can continue to deliver a golden opportunity for marketers who want to advertise at the movies. Here are seven top myths about moviegoing and why savvy marketers know to ignore them. Brought to you by NCM -- America’s Movie Network.Learn more