LOWE STAFFERS LEAVE FOR D'ARCY AND HEINEKEN

Bcom3 Shop Still Staffing Brewer's Account

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NEW YORK (AdAge.com) -- Account managers and executives from Interpublic Group of Cos.' Lowe, New York, left the agency to join Bcom3 Group's D'Arcy Masius Benton & Bowles, New York, and rejoin old business.

The employee exodus follows the $80 million U.S. account for brewer Heineken N.V.'s Heineken and Amstel Light brands, which were shifted from Lowe to D'Arcy in February.

Lowe had the

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business since 1998. The media portion of the account is now at Bcom3 sibling MediaVest.

New to D'Arcy in New York are Julie Mulholland, now senior vice president and group account director, North America; Anthony Napoli, senior account director; Chip Coderre, senior account manager; Shana Bellot, account director; and Robin Graybill, account director.

Ms. Mulholland arrived at D'Arcy last week, while her former Lowe colleagues started March 18. All report to Cory Basso, general manager, New York.

"We are still staffing up [on Heineken] with both internal and external candidates," Mr. Basso said.

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