Mother Nature Network Makes James Berrien President-COO

Also on the Move: John Sheehy, Gregory Wester, Scott Schiller

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Mother Nature Network appointed former Forbes chairman James Berrien president and chief operating officer. Mr. Berrien was president and publisher of Forbes Magazine Group from 1999 to 2008, and before that held a number of senior positions at American Express, including president-establishment services and president-Travelers Check Group Worldwide. Mother Nature is an Atlanta-based environmental-news and -information website that launched last month.

James Berrien
James Berrien
John Sheehy became president and publisher of Afar, an experiential travel magazine launching in September 2009. Mr. Sheehy, former chief operating officer of Weider Publishing and former publishing director at Time Inc. Ventures, has run a consulting firm for the past five years that specializes in new-magazine and online development for Reader's Digest Association, AARP, Dwell Media and Mansueto Ventures. He formerly served as president of both Utne Reader and American Hospital Publishing, and began his career as the founding general manager of Hippocrates, now Health magazine.

Gregory Wester was promoted from VP-product development and strategy to chief operating officer of VoodooVox, a leading ad-network technology and services company. Before his joining VoodooVox, Mr. Wester founded and was president of Soapbox Marketing, a word-of-mouth-marketing agency, and was an early participant in the creation of the Word of Mouth Marketing Association, co-authoring its Word of Mouth Terminology Framework. Mr. Wester was also founder and VP of the Yankee Group's internet-market-strategies practice.

Comcast Interactive Media tapped media and digital-advertising industry veteran Scott Schiller as its senior VP-advertising sales, overseeing sales for Fandango, Fancast, Movies.com and Plaxo. Mr. Schiller, a co-founder of the Interactive Advertising Bureau and its first vice chairman, has more than 25 years of experience in leading positions at brands including Disney, AOL, Sony, Prodigy and MTV Networks. He joins CIM from Glam Media, where he was exec VP-global marketing and its original chief revenue officer.

House Party, a leading consumer activation and experiential marketing company, hired Greg Besner as chief operating officer. Before joining House Party, Mr. Besner co-founded and was president of Computershare Executive Services. He was also president and co-founder of JLH Designs, which licenses consumer brand trademarks to design and distribute products globally. Before that, he was a VP at Merrill Lynch. House Party's word-of-mouth marketing platform specializes in engaging consumer advocates to host in-home parties that center on a brand or product.

Essie Chambers joined BET as senior VP-original programming. Ms. Chambers was most recently VP of Nickelodeon Original Movies. Before that, she was VP-development for the N, the MTV Networks' nighttime network for teen, where she managed all aspects of development and yielded a slate of critically acclaimed, award-winning programming.

BBE (formerly Broadband Enterprises Inc.) named Joe Gallagher to the new position of exec VP-sales. Mr. Gallagher has spent 20 years as an executive in media and digital-media sales, serving as national sales director for Tribune Interactive and national sales director for Dow Jones' online division before his most recent position as VP-multimedia sales for The Wall Street Journal.

Alan Brittain was named VP-sales, direct sales for the Eastern division at Screenvision. Prior to joining Screenvision, Mr. Brittain was VP-general sales manager for Fox station sales, and before that was senior VP-NBC station sales for NBC Universal.

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