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Beverly Hills, Calif. Essence magazine and McDonald's Corp. sponsor the 365 Black Awards Dinner as part of Essence Week. (From l.) Actress Garcelle Beauvais; honoree and radio personality Tom Joyner; Vicki Free, director of African-American corporate marketing, McDonald's.

New York Hall & Partners hosts the Account Planners of New York launch party. (From l.) Michael Fanuele, planning director, J. Walter Thompson; Douglas Atkin, partner-strategic planning director, Merkley Newman Harty & Partners; Jurene Fremstad, VP-account planner, Deutsch; Joanna Fanuele, account director, Hall & Partners.

Chicago Tom O'Riordon (l.), president of Fila USA, and Howe Burch (r.), senior VP-marketing for Fila, are on hand with Barry Bonds to launch his signature cross-trainer, the Bonds XT, prior to the start of this year's Major League Baseball All Star Game.

Rocky Mountain National Park, Colo. The American Airlines team for Proud Partners of America's National Parks lends its support to the National Park Foundation. Teams from Ford Motor Co., Discovery Communications, Eastman Kodak Co. and Time also participated in this year's meeting. (From l.) Michelle Reneau, executive editor, American Airlines' New Ventures; Randy Hernandez, director, AAdvantage Member Communications; Martha Holland, marketing director, National Park Foundation; Keith Harrison, editor, AAdvantage Member Communications.

New York Advertising Age and Advertising Women of New York present the Women to Watch awards. The event was sponsored by The Hallmark Channel. (Back row, from l.) MaryAnn Bekkedahl, VP-publisher, Men's Health; Joanne Bradford, VP-chief media revenue officer, MSN; Dana Wade, president, Spike DDB; Anne Baxter Rewey, director of marketing, McNeil Nutritionals' Splenda; Kathleen Kayse, publisher, People; Deb Henretta, president-global baby care, Procter & Gamble Co.; Scott Donaton, editor, Advertising Age; Jill Manee, president of AWNY and VP-publisher of Ad Age Group. (Center) Amy Flavin, senior VP-management supervisor of the Chevrolet account for Campbell-Ewald; Allison Johnson, senior VP-global brand and communications, Hewlett-Packard Co. (Front row, from l.) Tera Hanks, exec VP-partner, Davie-Brown Entertainment; Jennifer Kohl, chief marketing officer and integrated media director, Brand Buzz; Mimi Cook, associate creative director, Goodby, Silverstein & Partners; Lisa McCarthy, exec VP, Viacom Plus; Kathleen Brookbanks, managing director; OMD Midwest; Emma Cookson, global head of strategic planning, Bartle Bogle Hegarty; Laura Masse, senior VP-marketing, The Hallmark Channel.

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