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Gail Becker, 39, to co-president, western region, Edelman, Chicago. She will continue as general manager-Los Angeles. Also: Patrick McGuire, 47, to co-president, western region. He will continue as general manager, Seattle.

Debra Bednar to agency relations manager, Microsoft Corp.'s MSN, New York, from account supervisor, Interpublic's Sedgwick Road, New York.

Kathy Kiely to VP-marketing, Bertucci's, Northorough, Mass., from general manager, Interpublic Group of Cos.' Deutsch, Boston.

Patrick Lemarch to senior consultant, David Shepard Associates, Dix Hills, N.Y. He had been chairman-CEO of Havas' Diversified Agency Services Group, North America.

Matt Sundstrom to senior VP-director of quantitative research, Omnicom Group's BBDO Worldwide, Chicago, from director-quantitative research.

Dino de Leon, 33, to VP-senior creative director, Zipatoni, St. Louis, from VP-creative director, Brann Worldwide, Dallas.

Katie Walton, 33, to VP-client services, Kraftworks, New York, from account director. Also: Trente Miller, 35, to director-business services from business manager.

Brian Nau to VP-product strategy, Schwan's Consumer Brands North America, Minneapolis, from director-marketing, prepared foods division, Nestle USA, Glendale, Calif.

Margaret Meharg to VP-business development, SMG Directory Marketing, Chicago, a unit of Publicis Groupe's Starcom MediaVest Group, from VP-managing director Interpublic Group of Cos.' Wahlstrom/Bozell Group, Dallas.

Brendan Nash, 35, to creative director, Publicis' Frankel, Chicago, from associate creative director. Also: John Menefee, 38, to creative director from associate creative director; and Stella Kusner, 39, to account director from account supervisor.

Heather Faunce, 29, to management supervisor, Crispin Porter & Bogusky, Miami, from account supervisor, Leagas Delaney, San Francisco.

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