Georgia Juvelis to VP-communication, Gemstar-TV Guide International, Los Angeles. She had previously been a communications consultant. She will be based in New York. Also: Jim Hoos, 36, to director-online sales, TV Guide Publishing Group, New York, from online sales director, Industry Standard.
David Johnson to associate publisher-editorial director, Primedia Business Magazines, New York, from editor, Entertainment Design.
Steve Mulderrig to exec VP-domestic and cable sales, Tribune Broadcasting Co.'s Tribune Entertainment Co., Los Angeles, from senior VP-domestic and cable sales.
Christina Norman to president, Viacom's VH1, New York, from senior VP-marketing, advertising and on-air promotion.
Michael Dolan, 57, to board of directors, Mattel, El Segundo, Calif. He had previously been chairman-CEO, WPP Group's Young & Rubicam.
Ed Razzano to senior director-film and TV at Bertelsmann's BMG, New York, from senior creative director, Sprint Music Group.
Patrick Heffernan to exec VP-brand director, Interpublic's McCann-Erickson, Troy, Mich., from senior VP-group account director.
Nathan Keker to VP-marketing, Wild Planet Toys, San Francisco, from director-marketing. Also: Rob M. Volpe to senior promotional marketing manager from founder, Volpe/Lamontagne Communications, and Sydney Thatcher to national sales manager from sales manager, Folkmanis Puppets.
Tony Herrling to managing director, Brainerd Communications, New York, from managing director-corporate and financial practice, Burson-Marsteller.
Alan Boyko to senior VP, Scholastic's book fairs unit, Lake Mary, Fla., from VP-product development and publisher, Scholastic's Tangerine Press.