The Los Angeles Times named Penn Jones publisher of LA, the Los Angeles Times Magazine. Mr. Jones was most recently a principal at Virtus Media Sales and spent several years with major publishing companies, including Time Inc., where he was VP-West Coast corporate sales and national sales director of InStyle; and Hearst Magazines, where he managed West Coast sales efforts for Cosmopolitan and served as account manager for Popular Mechanics. At a troubled time for magazines, LA is actually seeing demand for ad space grow, with major new advertisers including AT&T, Christian Dior, Dolce & Gabbana, Giorgio Armani and Timberland.
Kimberly-Clark tapped Laura Moore as VP-global communications. Ms. Moore has more than 20 years of communications experience in the retail and banking sectors, as well as in education and government. Before joining K-C, she was senior VP-public relations and internal communications at Regions Financial Corporation.
Initiative's Chris Neel has been promoted to senior VP-director, national broadcast, of the company's Los Angeles office. Mr. Neel will retain responsibility for his current clients, including Lionsgate Films and Dr Pepper Snapple Group, while taking on a larger role managing the company's National Broadcast Department in L.A.
Matt Timothy, former VP-streaming media at CBS, has joined online video network BBE as senior VP-technology sales. In addition to his time at large media corporations including Paramount Television and National Cable Communications, Mr. Timothy was a co-founder of Funnel Networks, a media analytics company that focused exclusively on pharmaceutical advertisers.
Hydra, the fastest-growing affiliate advertising network, expanded its work force with its appointment of Gary Cooperman as exec VP-finance and administration. Mr. Cooperman comes to Hydra via Helio, where he was responsible for facilitating the sale and subsequent integration of the company to Virgin Mobile in June 2008.
Tony Suarez joined Machado/Garcia-Serra Communications as senior VP-operations. Mr. Suarez has spent more than 10 years directing multimillion-dollar marketing budgets for global brands. Most recently, he managed consumer development for Moet Hennessy USA brands including Hennessy Cognac and Belvedere Vodka.
Johnny Surprise was promoted from director to VP of Mile 9. The six-time Ironman triathlete joined the agency in May and specializes in providing strategic events-marketing services for clients such as ABC, ESPN and Fox networks. Prior to joining Mile 9, Mr. Surprise held executive positions at ASI Communications, D&H Consulting and Professional Event Solutions, working with clients such as Coca-Cola, Anheuser-Busch, Boeing, Sega and Red Bull. Mr. Surprise has also coordinated logistics and sponsorship fulfillment for several Super Bowls, as well as the Ironman Triathlon.