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WRIGLEY NAMES MARKETING EXECUTIVE FOR GUM BRANDS

By Published on .

NEW YORK (AdAge.com) -- Wm. Wrigley Jr. Co., Chicago, has named Kathryn E. Olson to the new position of vice president of consumer marketing.

Ms. Olson will oversee marketing in the U.S. for Wrigley's Spearmint, Doublemint, Big Red, Juicy Fruit, Winterfresh, Extra, Freedent, Orbit, and Eclipse brands among others.

Most recently, Ms. Olson was executive vice president of marketing for Nordstrom.com. Her previous marketing positions include a stint at Monsanto Life Sciences and a decade in the beverage division with Quaker Oats Co.

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