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LOUISANA DEPTartment OF ECONOMIC DEVELOPMENT: Trumpet, New Orleans

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Riffs on the old New Orleans saying "Laissez le Bon Temps Rouler!" (Let the good times roll!) keep to the spirit of the Big Easy while addressing a very real post-Katrina concern: attracting and keeping business in Louisana. Creative director: Pat McGuinness. Art director: Tom Williams. Senior copywriter: Matt McGuinness.
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