"MOSCA," "KETCHUP," "LADR�N" CAMPAIGN
Client: Comcast Triple Play
Agency: Grupo Gallegos
Long Beach, Calif.
Grupo Gallegos carried the "Your wallet will thank you" theme from TV to the internet in this promotion for Comcast's thrifty cable, phone and internet service. The TV spots were awarded separately with Best of Show for "Ketchup" and a Silver for "Ladron," featuring a grateful wallet saving its owner from ketchup stains and theft. The online version shows a buzzing fly (mosca) squashed by the wallet.