Alaska's White Album

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Postcards From the Edge
Alaska Stock Images recently launched a new ad campaign, titled, appropriately enough, "Discover White Space." As the company explains it, "The campaign package includes three 'anonymous' postcards, sent from different locations within Alaska, telling the tale of fun and adventure in the great north from the perspective of the mysterious person who signs each card 'TB,' and promises to send his journal along with details on how to get a free flight to Alaska. The campaign culminates in the receipt of the 'Winter Adventure Log,' which captures the escapades of 'TB' as he visits Alaska in the dead of winter." Shoulda just come to New York this year, buddy. The campaign is the work of Mike Barcom, at Anchorage design shop Alias Smith & Jones, who handled the art direction, design, copywriting and illustration. There was a contest attached to the campaign as well, and though it's over now, Alaska Stock Images continues to offer a free 16-page Alaska Winter Adventure catalog. E-mail info@alaskastock.com. And see www.alaskastock.com for more.
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